Hoppy Times September/October 1999
"Online" Edition - Volume 6 Issue 5
"Every product we make greets you with a Smile"™
Topics In This Illustrious "Online" Issue Are:
HOPPY HOPS ONTO CAMPUS!!!
HOPPY BREWERS NEWS...
HOPPY TO HOST THE BREWERS GUILD!!!
HOPPY RECENT EVENTS...
HOPPY UPCOMING EVENTS!!!
HOPPY STAFF...
Please feel free to forward this newsletter to anyone you think might enjoy
reading our "hoppy" news...
HOPPY HOPS ONTO CAMPUS!!!
SACRAMENTO, CA - With becoming the "official" microbrewery for California State University, Sacramento (CSUS) Athletics, the Hoppy Crew has been busy putting together a number of fun-filled promotions to help spread the awareness of Hoppy's new location in town. "With Football, Soccer, and Volleyball starting this month, and with 87% of the 24,000 plus student body being of legal drinking age - not to mention all of the Faculty and the Alumni, we are extremely excited about giving these people the opportunity to try some really Great Food, Awesome Beer, and meet some Cool People when they come visit us," says an excited Mr. Robert Helms, Hoppy Brewing's Director of Promotions.
"With the football season set to kick-off on Saturday, September 04th against Saint Mary's College, the first 500 people to come by the brewery can pick up a ticket voucher to join us at the game as our guest. In addition, and in conjunction with Pepsi Cola, we are planning on having a HUGE prep-rally Saturday afternoon, with a real band, to be held behind the brewpub for the BIG Causeway Classic against UC Davis on September 18th. Feel free to park in our lot and take the shuttle service over to the stadium, or if you are not interested in going to the game, and since this game will be televised live on KMAX UPN 31, feel free to come by for the pregame rally and then stay at the brewery to watch the game," finishes a very enthusiastic Mr. Helms.
For more information about our upcoming events, feel free to visit us online at www.hoppy.com/future.htm, give us a call at 916.451.HOPPY (4677), or better yet, just stop by in person, with this note in hand to receive a complimentary gift. In addition to our menu being online, we have added pictures of all of menu items to help provide you with a bit more incentive to stop in for a "bite-n-pint". Finally, and if the mood strikes you, feel free to send this note to a friend, and even bring them along for some GREAT food, AWESOME beer, and COOL people!!!
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SACRAMENTO, CA - With the Dawg-Daze of Summer fast fading into the sunset, and with the Belgian Wit quickly becoming a distant memory, the Hoppy Brew Crew has a couple of "new" brews hitting the taps just in time for Labor Day and the onset of Fall.
Mr. Tom Frisbie, Hoppy's brewer in charge of Quality Control, has brewed up what he is calling "Bill [Buggedusfora] Brown Ale". According to Mr. Frisbie, "it is not like a typical English Brown, nor quite like an American Brown, but rather it is a nice rich malty hybrid of the two, which should make the malt-heads out there quite happy." In addition, Mr. Ed Kopta, Hoppy's head brewer, has a very kind Hefeweizen that should satisfy most any persons desire to drink an unfiltered wheat beer.
On the drawing boards for the month of September, we will be having a Great American Beer Festival (GABF) sampling session on September 23rd after we drop off the beers to be sent to Denver for the festival. Come by the brewery and get a complimentary taste of the four beers going out to Colorado, and make sure to let us know what your thoughts are on the brews... The one beer that you will get to taste that is not normally on tap is the Hoppy Claus™ Holiday Ale, which we make by using a special blend of herbs and spices provided by the good folks at Celestial Seasonings in Boulder, Colorado.
If that is not enough, we have one more new brew coming out in September, and word has it that it will be a "truly" unique ale... A lot of people come in asking for a "Pale Ale", but what they are really asking for is something like a Sierra Nevada Pale Ale, so to make the customers happy, the Brew Crew is going to be brewing up a Pale Ale - but they will be using something other than hops in the finish to provide a distinctive aroma... If we have you just a bit curious, then you will just have to come by and give it a try to find out what the guys in the brewery are putting into the kettle for this "unique" brew...
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SACRAMENTO, CA - We are proud to announce that we are the host brewery for the students attending the American Brewers Guild's Intensive Brewing Science and Engineering classes. "With classes and higher education becoming more efficient by allowing students to do their course work through the Internet rather than sitting in a classroom, it made sense for us to work with a local brewery like Hoppy to provide our students the practical "hands-on" training of actually working in a brewery when we get to that portion of the training," comments Mr. Steve Parkes, President of the American Brewers Guild.
If you have an interest in brewing, and would like more information on what the school has to offer, you can visit them online at www.abgbrew.com, or simply call them at 800.636.1331, we are quite sure you will get more than your monies worth by going through the program.
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SACRAMENTO, CA - Hoppy Brewing's 5th Anniversary Celebration Party on Saturday, July 17th was quite a party... However, if you missed the Buffalo Ribs, Buffalo Dogs, and of course the Buffalo Wing Specials, not to mention the Brew Crew featuring $5.55 pitchers of beer in honor of being in the craft-brewing business for five years, the live music by the awesome band Tucan Barking, and the special VIP/Investor's brunch on Sunday morning thanking them for their support - well what can we say... However, we did capture some pictures for you to help give you an idea of what you missed. If you are interested, feel free to click on the link below, and hopefully after seeing what you missed, you will be in one of the pictures at one of our upcoming events...
www.hoppy.com/5yearcelebration MOUNTAIN VIEW, CA - The 11th Annual Small Brewers Festival of California was held on August 07 & 08th behind the Tied House Brewery & Restaurant on a perfect Bay Area weekend. As usual, the Brew Crew was out in full force talking about the Hoppy Brews and of course putting on those Hoppy tattoo's to those people who came up asking for their tattoo... Proceeds from this event over the past ten years have raised over $500,000 for various local non-profit organizations, and there was also an Amateur Brewing Competition that several of our volunteer pourers entered in and won some awards.
For more information regarding this event, feel free to visit their website at www.smallbrewersfest.com, or visit our website at www.hoppy.com/smallbrewersfest99SAN JOSE, CA - The 4th Annual San Jose International Beer Festival was held on August 20, 21, & 22nd in Discovery Meadows in Guadalupe River Park in Downtown San Jose under absolutely perfect Bay Area weather conditions. This festival raises money for a number of charities that aid the homeless, and other types of local support foundations.
For more information regarding this event, feel free to visit their website at www.sjbeerfest.com, or visit our website at www.hoppy.com/sjbeerfest99In other news from the brewpub, August's lucky winner of a complimentary Lunch and Drink is Julie Estey from California State University at Sacramento - Foundation. Congratulations!!! So the next time you are in, do not forget to drop your business card in the jar by the door to be eligible for September's drawing.
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SACRAMENTO, CA - Looking for something to do on Labor Day??? Let the Hoppy Crew take the labor out of your Labor Day with a children's back to school meal special all day long for only $0.99 with an adult purchase. Now for the adults, we will have the BBQ going out front with a yummy St. Louis Rib special for only $12.95!!! So if you are looking for someone else to do the work, stop in and try some new brews, eat some killer ribs, and enjoy the end of the last Summer of the Millennium...
NEW to our normal daily Hoppy Hour from 4-7pm with $2.25 pints and $8.00 pitchers is our LATE-NIGHT Hoppy Hour from 10-11pm!!! If you are working late, and/or just finished with classes, then come on by and join us for a little late fun...
With the NFL football season set to begin this month, the Hoppy Crew and the local FM radio station KWOD 106.5 have teamed up to bring you some exciting entertainment for Monday Night Football. Not only should you come by each week to enter your name for a chance to win a trip to the Super Bowl in Atlanta this coming January, but we have some tasty appetizer specials, and other fun things for those in attendance!!!
SACRAMENTO, CA - The California Brewers Festival on Saturday, September 11th, from 1-5:00pm in Cesar Chavez Park in downtown Sacramento is sure to be a hit for the Hoppy Crew in their first festival in Sacramento. The nice thing about this event is that all the beers have been pre-submitted to the festival committee for judging, and we recently learned that our Total Eclipse™ Black Ale won first place in the Porter category - so we are sure there will be plenty of Eclipse pouring...
For more information about this festival, feel free to give them a call at 916.488.9621. In addition, tickets are $15, but while supplies last, you can stop by the brewery and pick up a $2.00 discount voucher. We look forward to seeing you there!!!SAN JOSE, CA - The 1999 Annual San Pedro Square Brew HaHa will be held on October 02 & 03rd in downtown San Jose... With local comedians, musicians, breweries, and almost always perfect Bay Area weather, this is a fun little festival for people to get out and enjoy themselves. Tickets are $15, and more information can be found by calling 408.293.4373.
DENVER, CO - The 18th Annual Great American Beer Festival will be held at Currigan Hall in downtown Denver on October 07, 08, and 09th. Beer tasting to the public is from 5:30pm until 10:00pm each day, so if you have never been to this granddaddy of beer festivals with over 400 breweries and 1300 different beers from around the country - you are [really] missing something...
For more information about this festival, feel free to visit their website at www.beertown.org/GABF, or call them at 303.447.0816 - hopefully we will see you there...SACRAMENTO, CA - The Hoppy Halloween Bash... Details for this gouling little bash are still being formulated, but you can be sure that it will involve a little devilish brew or two...
With the holidays just around the corner, make sure to book your holiday parties early so that you can have the greatest likelihood of getting your first choice of dates. In addition, if you would like a complete listing of what we currently have on our calendar, please click on the following web address.
www.hoppy.com/future.htm
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If you are interested in sending one of us a note, just visit the following page and click on a name that has interest to you. We promise to write back in a timely manner... :)
www.hoppy.com/feedback.htm
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Remember...the craft brew industry is very competitive, and we can always use your help when you are out there in the bars, restaurants, grocery stores, and etc. How can you help us you may be asking yourselves??? Well...we need you to ask your local retailer(s) for our products (to the point of bugging them if necessary), so that you are able to buy the products that you "really" want - not just what is on the store shelf, or on-tap, at the moment...
You, the consumer, have more power than you may know. Speak up, speak clearly, and your earnest taste buds may reap those proactive rewards. If you do this, then we are sure it will not be long before you will be able to enjoy our Liquid Sunshine™ Blonde, Hoppy Face™ Amber, and Total Eclipse™ Black Ales, along with our Hoppy Springs™ "Pre-Brewed" Spring Water outside of attending a local festival, or even visiting us here in Sacramento...
Thinking Globally - Brewing Locally!!!
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10/02/08 / Comments: Webmaster@hoppy.com
