Hoppy Times November/December 2003 "Online" Edition

Hoppy Times November/December 2003 "Online" Edition - Volume 10 Issue 6

Hoppy Brewing Company
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Great Food · Awesome Beer · Cool People!!!

Topics In This Illustrious "Online" Issue Are:
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HOPPY CLAUS DEBUTS!!!
HOPPY HELPS THE HUNGRY...
HOPPY POTPOURRI!!!
HOPPY RECENT EVENTS...
HOPPY UPCOMING EVENTS!!!
HOPPY STAFF...

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HOPPY CLAUS DEBUTS!!!

SACRAMENTO, CA - Each year after the heat of Summer begins to fade, our Hoppy Brew Crew begins planning for our annual holiday brew. The first step is obtaining the "special" ingredients for the brew. Basically, our Hoppy Claus™ is an amped up version of our flagship Hoppy Face™ Amber Ale, but instead of adding hops to the finish, Celestial Seasonings Bengal Spice tea is added. Bengal Spice contains a unique mixture of cinnamon, roasted chicory root, roasted carob, dates, ginger root, cardamom, black pepper, cloves, and nutmeg that adds a real unique and interesting character to the brew.

Once it is brewed, the brew crew patiently waits as this hearty brew "mellows" in the brite tanks until the end of October to begin packaging what will be shipped out to our local distributors; which will in turn end up on retailers store shelves (i.e., Albertson's, Beverages,& more!, & Corti Brothers to name a few) for thirsty consumers to purchase during the holiday season.

The remainder is then kegged out for its debut here in the brewpub on November 01st (with much excitement), or for off-premise sales around the area during the holiday season. In the grand scheme of things, enough is brewed so that none is left after Christmas. This tasty brew weighs in with a hearty amount of alcohol at 7.8% by volume, so make sure to stop in for a pint or two before it is gone, or else you will have to wait until next year...

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HOPPY HELPS THE HUNGRY...

SACRAMENTO, CA - The "Run to Feed the Hungry", organized by the Sacramento Food Bank Services, is proud to be celebrating its 10th anniversary of the race and in raising funds to help support the hungry this Thanksgiving.

In 1994 nearly 800 runners and walkers turned out for the inaugural edition of the 5K/10K Run to Feed the Hungry. Participation in the race has increased by 1,500 entrants every year since its inception -- 12,511 entrants laced up their shoes for the last years edition. The annual event has become a holiday tradition for countless area families, and the Run to Feed the Hungry now ranks as the Sacramento Valley's largest annual fun run.

Last year saw the debut of The Sacramento Bee's Celebrity Challenge featuring Rick Kushman (Sacramento Bee), Chris Lane (KFBK 1530), Paul Robins (Y92.5) and Jack Armstrong (KSTE 650). In the closest race in the history of the men's race, Christian Hesch of Morro Bay set a new course and City of Sacramento 10K record of 29:29. Sacramento native and Stanford graduate Jason Perscheid finished 2nd in 29:34. In addition, last year's race raised over $189,000 for Sacramento Food Bank Services.

For those participating in the event, look for Hoppy's tent at the race for some goodies and a coupon good for a discount at the brewpub after the race and during the remainder of that holiday weekend. Plus, if you need more information about the race, or feel like participating, feel free to visit them online at http://www.runtofeedthehungry.com/home.html, or call them at 916.719.4400.

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HOPPY POTPOURRI!!!

SACRAMENTO, CA - In other interesting news, (yes some of the people who work here actually have lives outside of working here all of the time) one of Hoppy's employees is working on a side career with a bit of stand-up comedy. Mr. Ali Tabatabai, a busser here at Hoppy, performed on October 15th at Harlows and received great reviews. So much so, he has been invited back on the 12th of this month for another performance. Harlows is located nearby at the corner of 27th & J Street. You might want to catch him now before you spend one of these nights watching the Tonight Show and go "hey that's Ali". For more information, feel free to check with your bartender or server.

For those who live outside of the area, or for those who do not listen to KZZO 100.5 FM, Hoppy recently recorded and ran a radio spot featuring on air personality Ms. Monica Lowe interviewing Mr. Bob Hayes a regular customer here at Hoppy. Feel free to click on the link below to give it a listen...

http://hoppy.com/hoop.htm

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HOPPY RECENT EVENTS...

Our Lucky Dinner Winner for the month of November is Ms. Donna Milton, who is the Site Supervisor for Child Development Centers Continuing Development, Incorporated. Congratulations Ms. Milton!!! We look forward to serving you and your friends a complementary dinner for up to four friends and/or family on any weekend!!!

Looking for a place to watch a Kings game when it is not on regular TV??? As usual, Hoppy Brewing will be showing all of the Sacramento Kings games (if they are not blacked out by the NBA) via the NBA League Pass. In addition to just the Kings games, we will once again have the option to watch any NBA game this season. Also, just like last year, we will suspending reservations during Kings games in the main dining area. Therefore, if you have a group of people and want a great seat for the game, then make sure that all of your group arrives early...

Our brewpub is open daily at 11:00am serving some of the best valued Lunches, Dinners, and Daily Specials in the area. In addition, during football season, we are open at 9:00am for Breakfast on Sundays. Therefore, if you have not seen our menu lately, feel free to check it out online at http://www.hoppy.com/sacramento/menu.htm, or just stop in and see us. We are always looking forward to sharing our day with our valued customers. However, as some of you already know, Lunch can get quite busy from time-to-time during the week; so if you are on a tight schedule, please try to avoid the noon hour for sharing if possible - especially if you have a large party.

Also, in addition to our normal daily Hoppy Hour from 3-6pm and our LATE-NIGHT Hoppy Hour from 10-Close, featuring $3.00 pints and $10.00 pitchers, we have a number of other incentives here at our brewpub for you to enjoy:

* On Sundays we feature the BEST deal in town, where we include
a bottle of Hoppy brew to go with every Breakfast/Lunch/Dinner
entree purchased.
* On Sundays & Tuesdays we feature $0.99 children's meals
with an adult meal purchase.
* On Mondays we feature $1.50 half pints all day until we close,
plus a FREE root beer float for the half pint kids. :)
* On Tuesdays we feature $2.50 pints all day until we close.
* On Wednesdays we have half price appetizers from 9-10:00pm,
and a South Park special where most of our half pint beers on
tap are only $1.50 starting at 10:00pm with South Park.
* On Saturdays we feature $9.00 pitchers all day until we close.
* On Sundays during football season, from 9:00am - 1:00pm, we
feature a "cooked-to-order" Breakfast (from Sept - Jan).
* Whenever the temperature hits a 100 degrees, the bartender
picks a Hoppy brew to be a $1.50 for as long as the heat
remains in triple digits outdoors...

Also, our logo gear (i.e., polo shirts, t-shirts, pint glasses, ball caps, and etc.) can make for a GREAT gift anytime of the year. However, if you are not sure about our merchandise as a gift, we also have gift certificates available in most any denomination of your choice for use here at our brewpub to give as a present as well...

Lastly, we usually have some space available for your company parties, or for that special birthday gathering in our brewpub; so if you have an interest in having your party here at Hoppy's, just call 916.451.4677 and speak with Mr. Kenny Turner to plan your next party or event as soon as possible...

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HOPPY UPCOMING EVENTS!!!

SPECIAL HOLIDAY HOURS: On Thanksgiving, November 27th, in addition to a Thanksgiving Day Dinner Special for the adults, we will be offering an Orphan Thanksgiving Dinner for those students unable to make it home for the Holiday. Plus the first 50 entrees will include a bottle of our Hoppy Claus for you to take home. Remember: on that day, unfortunately we will not be open for Lunch at 11:00am (as usual), but will be opening instead at 2:00pm for a special afternoon Dinner.

On Christmas Eve and Christmas Day, December 24th & 25th, we will modify our daily schedule by closing (at least the kitchen) at 7:00pm on Christmas Eve and opening for a "Let Us Do the Cooking" Christmas Dinner on the 25th at 2:00pm. In addition, with Christmas Day being one of the biggest movie days of the year, just bring in your movie stub from that day and exchange it for a pint of Hoppy brew... PLUS: The Sacramento Kings and the Dallas Mavericks square off at 3:00pm here in Sacramento for a Christmas Day Special.

On December 31st, as you know, it is New Years Eve, so make your reservations now for a special NYE dinner!!! We will be celebrating the new year with a champagne toast at 9:00pm just like they will be doing in Times Square... In addition, we will be open at 11:00am on NYD to watch the College Bowl games with a few New Years Day specials, and like on any major holiday, we will be featuring $2.50 pints, $9.00 pitchers and FREE kids meals with adult meal purchases!!!

In addition, if you would like a complete listing of what we currently have on our calendar, please click on the following web address. http://www.hoppy.com/future.htm

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HOPPY STAFF...

If you are interested in sending one of us a note, just visit the following page and click on a name that has interest to you. We promise to write back in a timely manner... :)

http://www.hoppy.com/feedback.htm

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Remember...the craft brew industry is very competitive, and we can always use your help when you are out there in the bars, restaurants, grocery stores, etc. How can you help us you may be asking yourselves??? Well...ask your local retailer(s) for our products (to the point of bugging them if necessary), so that you are able to buy the products that you "really" want - not just what is on the store shelf, or on-tap, at the moment...

You, the consumer, have more power than you may know. Speak up, speak clearly, and your earnest taste buds may reap those proactive rewards. If you do this, then we are sure it will not be long before you will be able to enjoy our Liquid SunshineT Blonde, Hoppy FaceT Amber, Stony FaceT Red, and Total EclipseT Black Ales outside of attending a local festival, or even visiting us here in Sacramento...

Thinking Globally - Brewing Locally!!!
"Every product we make greets you with a Smile"T

Copyright (c) 2003 Hoppy Brewing Company, All Rights Reserved.